Marketing Director - Hong Kong

Marketing Director - Hong Kong

15 February 2019

Hong Kong

Marketing

The Marketing Director is responsible for the Compass Offices marketing activities and oversees the development, delivery and execution of a fully integrated marketing strategy for the business across its regions.

The Director is member of the Management Team and reports to the CEO.

  • As a member of the Management Team, develop the marketing strategy for new and existing products and increase brand awareness
  • Oversee implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR
  • Guide the day-to-day activities of the marketing team
  • Translate a vision for online marketing into a coherent digital marketing strategy
  • Manage social media presence and direct programs to improve social media reputation and recognition
  • Develop and deliver marketing and communications strategies for the organisation
  • Enhance e-commerce by increasing web visibility and traffic
  • Use PPC, SEO, email campaigns, blogs, forums, and other social media experience to generate leads
  • Understand analytics and measure ROI
  • Work closely with the company’s regional Sales team; enable them to meet their commercial objectives by providing appropriate tools, materials and presentations

  • Bachelors or Masters degree in Marketing; ideally with a digital marketing qualification
  • Proven track record of success in senior marketing roles – minimum 10 years in Marketing with at least 3 years as a team lead
  • Prior experience in the serviced office or hospitality industries would be advantageous
  • Great project management, organisational and analytical skills
  • Confident, driven and dynamic leader and team player with excellent communication skill

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